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The disability icon of a person in a wheel chair is painted on a pavement or parking space, as it snows heavily.

Shouldn’t every day be Purple?

In the run up to Christmas, I find myself once again considering access to shops. I’m imagining the hell that is Christmas shopping as a wheelchair user and negotiating the many outlets, aisles and crowded shopping centres at what is the busiest and period of the year. Yet, despite the recent changes made to make high street shopping more...

A group of business people high fiving across a table

Give me five! .... 5 reasons why disability awareness will improve your business

Embracing disability awareness can positively impact the development of an SME in many ways- This week, Chris Jay gives us five…reasons why disability awareness improves business... Expanding your market It may shock you to learn, that ignoring the needs of people with disabilities as a potential customer base, costs UK businesses around £1.8 billion per month. This is largely...

Picture of a person with their hand on an open hotel room door

Inclusivity in the Hotel Industry

Chris Jay of Bascule Disability Awareness explains the benefits of accessibility in hotels… If I was to tell you that your hotel is neglecting to appeal to a customer group that is worth £12bn pounds a year- I’m sure I’d have your attention. I am of course referring to those with a disability, and this figure, (estimated by VisitEngland), represents...

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Hello world! We're Blogging!

We are delighted to say that Bascule Disability Awareness is now blogging! Stay tuned for more information, articles, comment, events, news and opinions on everything related to disability awareness.  

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